ABOUT US
Launched in 2021, Black Star is a fan and player engagement brand facilitating the growth of soccer in Black American communities through content and storytelling, curated fan events, on-field experiences, and culturally inspired merch offerings. We are committed to cultivating Black soccer culture, providing access to player development pathways, and building fan communities through real world and digital experiences. Recognizing the unique needs of the Black community, we aim to address issues of access and representation on and off the field.
Black Star has a variety of free on-field events for players (and their parents!) ages 7-18. From improving skills, to being scouted, to community-based pickup, we offer fun activities for players of all ages and skill levels—all with the goal of strengthening the love for the game in our community.
VISION
Soccer becomes a leading sport amonst U.S. Black audiences
MISSION
To cultivate Black soccer culture and pathways
Black Star is a fan and player engagement brand facilitating soccer's growth in Black communities through content, fan events, on-field experiences, and culturally inspired merchandise offerings.